Impact of Cultural Intelligence on International Entrepreneurial Success
DOI:
https://doi.org/10.47672/ije.1829Keywords:
Cultural, Intelligence, International Entrepreneurial SuccessAbstract
Purpose: The aim of the study was to assess the impact of cultural intelligence on international entrepreneurial success.
Methodology: This study adopted a desk methodology. A desk study research design is commonly known as secondary data collection. This is basically collecting data from existing resources preferably because of its low cost advantage as compared to a field research. Our current study looked into already published studies and reports as the data was easily accessed through online journals and libraries.
Findings: Research on the impact of cultural intelligence (CQ) on international entrepreneurial success reveals compelling insights. Cultural intelligence, defined as the ability to adapt and function effectively in culturally diverse settings, significantly influences various facets of entrepreneurial ventures. Entrepreneurs with high levels of CQ demonstrate greater capacity to navigate cross-cultural challenges, negotiate effectively, and build trust with diverse stakeholders, including customers, partners, and employees. They possess a deeper understanding of cultural nuances, enabling them to tailor products, services, and strategies to specific markets, thus enhancing market penetration and competitiveness. Moreover, high CQ entrepreneurs tend to foster stronger networks and partnerships across borders, facilitating access to valuable resources and opportunities. Importantly, cultural intelligence fosters resilience and agility in the face of cultural differences and unexpected challenges, which are inherent in international business environments.
Implications to Theory, Practice and Policy: Social learning theory, cultural distance theory and resource-based view theory may be use to anchor future studies on assessing the impact of cultural intelligence on international entrepreneurial success. Develop and implement tailored cultural intelligence training programs for entrepreneurs and their teams, emphasizing experiential learning, cultural immersion experiences, and cross-cultural communication skills development. Advocate for the integration of cultural intelligence training programs into entrepreneurship education curricula at both secondary and tertiary levels, preparing future entrepreneurs to navigate the complexities of global business environments.
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