Impact of Cultural Diversity on Cross-Border Project Collaboration in Congo
DOI:
https://doi.org/10.47672/ijpm.1840Keywords:
Cultural Diversity, Cross-Border, Project CollaborationAbstract
Purpose: The aim of the study was to assess the impact of cultural diversity on cross-border project collaboration in Congo.
Methodology: This study adopted a desk methodology. A desk study research design is commonly known as secondary data collection. This is basically collecting data from existing resources preferably because of its low cost advantage as compared to a field research. Our current study looked into already published studies and reports as the data was easily accessed through online journals and libraries.
Findings: The impact of cultural diversity on cross-border project collaboration is multifaceted and can significantly affect the success or failure of such endeavors. Research indicates that diverse teams bring a range of perspectives, skills, and experiences to the table, which can foster creativity and innovation. However, cultural differences in communication styles, decision-making processes, and work ethics can also lead to misunderstandings, conflict, and decreased productivity. Effective cross-cultural communication and sensitivity to cultural norms are essential for overcoming these challenges and building trust and cohesion within the team. Additionally, investing in cultural competency training and creating an inclusive work environment can help maximize the benefits of diversity while mitigating its potential drawbacks. Overall, embracing and leveraging cultural diversity can enhance cross-border project collaboration by promoting synergy and a deeper understanding of global markets and stakeholders.
Implications to Theory, Practice and Policy: Hofstede's cultural dimensions' theory, social identity theory and intercultural communication theory may be use to anchor future studies on assessing the impact of cultural diversity on cross-border project collaboration in Congo. Organizations should invest in comprehensive cross-cultural training programs for project teams to enhance cultural awareness, communication skills, and conflict resolution strategies. Policymakers should advocate for policies that promote diversity and inclusion in cross-border project collaboration.
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