Vol. 1 No. 1 (2016)

Articles

• INFLUENCE OF COMMERCIAL BANKS' CUSTOMER RELATIONSHIP MARKETING (CRM) STRATEGY ON GROWTH OF MSES IN KENYA

  Jane Karambu Kathuku, Dr. Patrick Karanja Ngugi, Dr. Willy Muturi

  1 - 11

  • PDF

• THE RELATIONSHIP BETWEEN INTRINSIC AND MARKET VALUES OF LISTED COMPANIES IN THE NAIROBI SECURITIES EXCHANGE

  Paul Wanjohi Kiranga, Mr. James M. Ng'ang'a

  12 - 24

  • PDF

• EFFECTS OF MARKETING STRATEGIES ON THE PERFORMANCE OF EQUITY BANK

  Fracier Nguru, Dr. Kepha Ombui, Dr. Mike A. Iravo

  42 - 62

  • PDF

• THE RELATIONSHIP BETWEEN INTRINSIC AND MARKET VALUES OF LISTED COMPANIES IN THE NAIROBI SECURITIES EXCHANGE

  Paul Wanjohi Kiranga, Mr. James M. M.

  63 - 75

  • PDF