EFFECTS OF INTERNET BANKING ON FINANCIAL PERFORMANCE OF LISTED COMMERCIAL BANKS IN KENYA
DOI:
https://doi.org/10.47672/ajf.123Keywords:
Internet banking, fee income, operating costs, growth on loan book and customer deposits mobilization.Abstract
Purpose: The purpose of this study was to establish the effect of Internet Banking on the financial performance of listed commercial banks in Kenya.
Methodology: This study used descriptive survey design. The target population was all employees of listed commercial banks in Kenya. Simple random sampling method was used to identify the study respondents. Primary sources of information were used and were gathered using questionnaires. Finally data from the questionnaires was sorted, coded and input into a software for analysis. Data was analysed using statistical package for the social sciences (SPSS) to generate diagrams, frequencies, descriptive statistics and inferential statistics.
Results: The key finding of the study revealed that internet backing has positive influence on bank incomes, operating costs, loan book and customer deposits.
Unique contribution to theory, practice and policy: Due to the growing demand for the internet as a key service delivery, it is recommended to bank management to ensure that there is tight security of data and information being operated on the internet bank platform. The study also recommends that the bank managers should emphasize on training their clients on use of internet banking via advertisements as this will make ease on communication. Commercial banks need to emphasize the use of internet banking as this will enhance banks growth and customers saving on much time which they could have wasted on queues to be attended the traditional way.
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